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Qualitative Inquiry
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Racing and Queering the Interface

Producing Global/Local Cyberselves

Radhika Gajjala

Bowling Green State University, Bowling Green, OH

Natalia Rybas

Emporia State University, Emporia, KS

Melissa Altman

Bowling Green State University, Bowling Green, OH

This essay is concerned with social and cultural problems of producing, consuming, and using technology. Based on epistemologies of doing, we race and queer the interface while doing technologies as they are located in specific contexts and moments. Our multi-vocal cyberethnographic engagement explores the production of selves at the intersection of online/offline activities. Our narratives shed light on how power works in multiply mediated contexts and reveals how ideology, discourse, and material practice interweave in the production of global/local cyberselves. Situated in her own specific socio-cultural personal context, each one of us attempts to understand the processes of identity production at the computer interface and to capture the (in)visible code that serves as the framework for the interaction.

Key Words: epistemology of doing • cyberethnography • social networks • identity and power online/offline

This version was published on October 1, 2008

Qualitative Inquiry, Vol. 14, No. 7, 1110-1133 (2008)
DOI: 10.1177/1077800408321723
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